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The History of the Kellogg Company
From the invention of flaked cereal in 1894 at the Battle Creek Sanitorium, to the present day operations producing cereals in more than 15 countries and marketing its products in more than 160 countries.
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Kellogg in Australia and New Zealand
Kellogg has been providing food to the Australian community since 1924 and in 1929 New Zealand became the first country to receive products exported from the Kellogg factory in Australia.
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Commitment to Quality
A wide range of Quality Programs and Systems are employed to provide consumers with high quality nutritious foods that are enjoyable to eat.
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The Making of Kellogg’s® breakfast cereals
An interactive guide showing you how some of Kellogg’s® cereals are manufactured. Find out more
The Packaging of Kellogg’s® Cereal
Kellogg uses three different elements to package our breakfast cereals.
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Sales and Marketing
Both Australia and New Zealand have become one of the company’s most successful markets worldwide.
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Raw Materials
Kellogg (Aust) Pty. Ltd. buys Australian grown and manufactured raw materials and packaging by preference.
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Transport
Kellogg operates a centralised distribution network in Australia, with the main warehouse located at Botany in NSW and a small warehouse in Perth, W.A.
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Product List and Introduction Year
From Corn Flakes in 1924 to Special K® Advantage® in 2008.
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